How to use the latest Instagram AI feature for photo editing

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INSTAGRAM AI FEATURE
INSTAGRAM AI FEATURE

The popular Instagram AI image feature is making its mark, and it’s no surprise that it’s now integrated into standard editing tools on major social media platforms. Recently, Instagram, owned by Meta, introduced an AI backdrop tool for Stories. This means AI-generated images will become even more common.

Instagram has introduced a new AI backdrop tool for Stories in the US.

  • You can have fun changing your photo backgrounds with prompts like ‘on a red carpet’ or ‘being chased by dinosaurs.’ It’s not groundbreaking, but it’s easy and enjoyable.
  • To use it: Take a photo, tap the AI button, type in something fun like “in the Wild West,” choose your favorite, and share it on your story.
  • Your friends can join in the fun by using a ‘Try it’ sticker.


It’s launching in the US first, as usual. The tools allow users to play with the background of their pictures in Stories. Choose from prompts like ‘on a red carpet’ or ‘being chased by dinosaurs,’ or get creative and make up your own.

How does Instagram AI function?

In a video on Threads by Meta, Ahmad Al-Dahle demonstrates that you’ll discover the backdrop tool icon at the top while creating a Story. Interestingly, the Stories created with this feature will include a ‘Try it’ sticker with the prompt, encouraging others to give it a shot.

The technology itself isn’t groundbreaking. Adobe introduced Generative Fill in Photoshop, and various apps, including phone editing apps, already offer AI background adjustments. However, Instagram has made this technology more user-friendly and prominent. This could attract more people to try it out.


Looking at the examples in the video, it appears that Instagram’s backdrop tool doesn’t fool anyone with its realism. However, that doesn’t deter people from trying it out. While some other apps might be concerned about fewer users, it could also spark curiosity among more people about AI photo tools in general.


I’m curious if this tool will stay or if it’s just a short-lived trend like the quirky filters everyone used to enjoy. Social media platforms experimenting with AI image tools have faced some challenges. Meta played it safe with the launch of their AI sticker for Facebook Messenger, WhatsApp, and Instagram. However, users soon revealed that their safety measures weren’t that effective.


This backdrop tool is an AI-powered feature allowing users to modify their Instagram Stories backgrounds. Currently, it’s only available in the US, but you can use prompts to change up your Instagram story backgrounds. It’s similar to other AI photo tools like Midjourney..

Ahmad Al-Dahle, heading Instagram AI, mentioned on Threads that you can search for things like “chased by dinosaurs” or “surrounded by puppies,” and your photo will show you either being chased by dinosaurs or surrounded by puppies.

Al-Dahle spilled on Threads.

Post by @aaldahle

View on Threads

How To Use Instagram AI Backdrop


Instagram recently introduced a new AI feature for photo editing. Although it’s not perfect yet, it’s fun to use. Here’s a step-by-step guide for you to try it yourself:

Here’s how to use the new Instagram AI feature for photo edits


Step 1: Capture a Photo

When taking a photo you want to edit using the AI feature, ensure your subject doesn’t fill the entire frame. Leave some space around them.

Step 2: Access the AI Feature

Tap on the first icon at the top of the Instagram app; this is the AI feature. It will highlight the main focus of your photo and ask for your approval.

Step 3: Enter Desired Change

Type something fun you want the AI to add to the photo, like “in the Garden” or “surrounded by cute babies.”

Step 4: Choose Your Preferred Version

Instagram AI will generate two edited options of your photo. Select the one you prefer to post.

When you share the AI-edited photo on your Instagram story, it includes a “Try it” sticker for friends. This makes it easy for them to use the tool with their own photos for fun edits.

In conclusion

Go ahead and try it yourself! Will Instagram’s backdrop AI become popular? Share your opinion in the comments. Currently, only people from the USA can use this feature. If you’re not from the US, stay connected, and we’ll notify you when it becomes available for everyone.